Instant Checkout in ChatGPT

What is Instant Checkout in ChatGPT?

Instant Checkout in ChatGPT is a new feature that allows users to purchase products directly within the ChatGPT interface. Powered by the Agentic Commerce Protocol and built with Stripe, this feature enables seamless shopping experiences for users, AI agents, and businesses. It is designed to make shopping easier and more efficient by integrating the purchasing process directly into the chat experience.

Benefits

Instant Checkout offers several key advantages:

• Seamless Shopping Experience: Users can go from chat to checkout in just a few taps, making the purchasing process quick and easy.
• Wide Merchant Support: Initially available for U.S. Etsy sellers and soon expanding to over a million Shopify merchants, including popular brands like Glossier, SKIMS, Spanx, and Vuori.
• Secure and Trustworthy: The Agentic Commerce Protocol ensures that users stay in control, payment is secure, and data sharing is minimal.
• No Additional Costs for Users: The service is free for users and does not affect product prices or influence ChatGPT's product results.
• Merchant Control: Merchants retain full control over their payments, systems, and customer relationships.

Use Cases

Instant Checkout can be used in various scenarios:

• Everyday Shopping: Users can ask ChatGPT for product recommendations and purchase items directly from the chat.
• Gift Shopping: Users can find and buy gifts for loved ones based on their interests and preferences.
• Quick Purchases: Users can make single-item purchases with ease, and soon, multi-item carts will be supported.

How It Works

When a user asks a shopping question, ChatGPT shows relevant products from across the web. If a product supports Instant Checkout, users can tap "Buy," confirm their order, shipping, and payment details, and complete the purchase without leaving the chat. Existing ChatGPT subscribers can pay with their card on file or other card and express payment options. Orders, payments, and fulfillment are handled by the merchant using their existing systems.

The Agentic Commerce Protocol

At the core of Instant Checkout is the Agentic Commerce Protocol, an open standard for AI commerce. It allows AI agents, people, and businesses to work together to complete purchases. The protocol is designed to be powerful, secure, and easy to adopt, enabling merchants and developers to build integrations quickly.

Built for Trust

Instant Checkout is built with trust in mind:

• User Control: Users explicitly confirm each step before any action is taken.
• Secure Payment: Encrypted payment tokens are only authorized for specific amounts and specific merchants with the user’s permission.
• Minimal Data Sharing: Only the information required to complete the order is shared with the merchant, with the user’s permission.

Additional Information

Instant Checkout is just the beginning of agentic commerce. As AI becomes a key interface for how people discover, decide, and buy, the Agentic Commerce Protocol provides a foundation that connects people and businesses for the next era of commerce. Merchants and developers can start building integrations today to make their products available for purchase through ChatGPT.

Partner Perspectives

Stripe, a leading technology company, is proud to power Instant Checkout in ChatGPT and co-develop the Agentic Commerce Protocol. This collaboration aims to build the future of commerce by re-architecting today’s commerce systems and creating new AI-powered experiences for billions of people.