FaceGenius

FaceGenius is a smart retail platform that uses advanced AI and the SkinScanner device to provide personalized skincare routines. The SkinScanner clips onto a smartphone and captures magnified images of the skin, analyzing details such as pore size, dark spots, moisture levels, and fine lines. This data is then used to create customized skincare regimens from a variety of brands.

The service offers two subscription plans: a Night Plan ($30 per month) and a Morning & Night Plan ($50 per month). Each plan includes full-size versions of cleansers, moisturizers, and serums tailored to the user's skin needs. The products are sourced from a range of brands, including Codex Beauty, Chuda, Babor, and Good Science Beauty. FaceGenius also tracks product usage and sends refills as needed.

The SkinScanner device is provided for free with the subscription and is used by leading skincare companies, including Sephora. The magnified skin images are not personally identifiable and are stored separately from any personally identifiable data. FaceGenius does not sell or share data with third parties, ensuring user privacy.

The FaceGenius app guides users through the skin scanning process, presents analyzed images, and displays regimen details. The app was designed to be trustworthy, scientific, and convenient, with a focus on skin health. The service is ideal for individuals who care about their skin and those with busy lifestyles who need help building and maintaining a skincare routine.

FaceGenius launched its offering in early 2020 and has been well-received by press and reviewers. The service aims to make skincare accessible and personalized for anyone with a smartphone.