Branded

Branded Research is a leading market research company specializing in delivering consumer insights through advanced research methodologies. Acquired by Dynata, Branded leverages artificial intelligence and unique audience sampling to capture the attitudes, emotions, and behaviors of consumers across more than 100 different segments. Their platform empowers companies to access custom audiences and conduct both qualitative and quantitative research, essential for informing product development, marketing strategies, and business decisions.

Branded offers AI-verified data quality, ensuring that participant responses are verified and poor actors are removed with over 95% accuracy. Their unique audience sampling recruits from 100+ consumer segments and industries, enabling precise target audience identification. Additionally, Branded provides automated API access for real-time connection to custom audiences and supports a diverse range of research methods, from surveys to emotional AI and webcam studies.