autoBlogger Shopify: Automating Your Store's Blog

Introduction

autoBlogger is a specialized tool designed for Shopify and Wix store owners who want to keep their blogs active without spending hours writing. Created by an independent developer named Oliver Corich-Hermans, this app uses artificial intelligence to generate, format, and publish blog posts on a set schedule. It was launched in May 2023 and is available on the Shopify App Store, the Wix App Market, and as a WordPress plugin. The main goal of autoBlogger is to help e-commerce sites signal to search engines that they are active and relevant, which can improve their visibility over time.

Benefits

The primary advantage of autoBlogger is its ability to run on a set-and-forget basis. Once a user configures the app, it automatically selects topics, writes articles, and publishes them according to a weekly schedule. This saves store owners significant time, reducing the weekly content workload by about 75 to 80 percent. Another key benefit is its deep integration with e-commerce stores. The tool scans the product catalog and automatically inserts links to relevant items within the blog posts. This helps drive traffic from informational articles directly to product pages. Additionally, every post is built with search engine optimization best practices, including proper headings, metadata, FAQs, and table of contents. The app also integrates with Google Search Console to help users track when their articles are indexed.

Use Cases

autoBlogger is best suited for small business owners and store managers who currently have no blog content and need to start immediately. It works well for stores in low-to-medium competition niches where consistent fresh content can help build authority over time. The tool is ideal for merchants who do not have more than three hours per week available for content creation. It is also useful for store owners who want to establish topical authority in a specific category without hiring a full-time writer. However, it is not designed for professional SEO agencies that need to manage multiple client sites from one dashboard, nor is it suitable for highly competitive markets where long-form, expert-written content is required.

Pricing

autoBlogger offers a 14-day free trial for all plans. The pricing is as follows:

• Starter Plan:Costs $9.95 per month or $99.95 per year. This plan allows for one blog post per week and includes basic automation and internal linking.
• Growth Plan:Costs $19.95 per month or $199.95 per year. This is the most popular option. It allows for three posts per week and includes advanced AI features, full schedule control, and automatic social sharing.
• Pro Plan:Costs $29.95 per month or $299.95 per year. This plan supports up to seven posts per week, allowing for daily publishing.

All charges are billed in USD.

Vibes

Independent testing of the tool over a 60-day period showed mixed but promising results. The app successfully generated 74 articles across three test sites. About 42 percent of these articles were indexed by Google within the testing period. While the tool did not achieve top rankings for competitive keywords, it did help some sites move to page two of search results for low-competition terms. Store owners reported a 22 percent increase in impressions on one test site. However, reviewers note that the articles are relatively short, averaging between 650 and 950 words. Because the content is generated by AI, it often scores high on AI detection tools. Experts recommend that users spend 15 to 35 minutes editing each post to add personal insights and facts before publishing. The overall rating for the tool is 7.2 out of 10, reflecting its strength as an automation engine that still requires human oversight for quality.

Additional Information

autoBlogger was developed by Oliver Corich-Hermans, who runs the team known as olltech. The developer provides fast and personal support to users. One unique feature of the app is a backlink sharing program. This allows new stores to opt into a network where they exchange links with other autoBlogger users to build a baseline backlink profile. The domains in this network generally have a domain rating between 4 and 19. While the links are genuine, the relevance can vary. The app also offers custom prompts on paid plans, which let users guide the tone and focus of the generated content. For example, a user could specify a "Scandinavian minimalist aesthetic" to influence the writing style. Despite these features, the Wix version of the app has fewer capabilities compared to the Shopify version.