The world of artificial intelligence (AI) is rapidly evolving, with breakthroughs in various sectors. In this news brief, we'll explore the latest developments in AI, from its application in digital marketing to its impact on risk assessment in financial services.
AI-Powered Digital Marketing
NIU has launched an AI digital marketing course for students, focusing on the application of AI in digital marketing, including data analysis, machine learning, and automation. This course is part of the Digital Marketing Certificate Program, a non-credit, asynchronous online program created by the NIU College of Business.
Voice-First Sales Agent for Shopify
Nowutalk AI has unveiled a voice-first sales agent for Shopify stores, enhancing sales processes and assisting merchants in making informed decisions. This AI-powered sales agent goes beyond answering questions by actively facilitating sales, gathering real-time intelligence to help merchants make data-backed business decisions.
AI in Risk Assessment
Financial services institutions are relying on machine learning for risk management, but the threat landscape has grown exponentially in the age of generative AI. Executives from Capital One, Visa, and Alloy emphasized the importance of trust and security in financial transactions, as AI is arming companies to supercharge their defensive capabilities.
AI in Trading
Permutable AI has announced the successful launch of its end-to-end Large Language Model (LLM) based systematic trading platform, which has been operating live since October 2024. This platform has been beating the market with LLM-based trading results amid global turmoil.
AI in March Madness Bracket
ChatGPT has helped a user pick their March Madness bracket, conducting a full analysis of the past five tournaments and highlighting trends for the coming tournament. This AI-powered analysis has the potential to pay dividends, even for those without college basketball knowledge.
Key Takeaways
- AI is rapidly evolving, with breakthroughs in various sectors, including digital marketing, risk assessment, and trading.
- AI-powered digital marketing is enhancing sales processes and assisting merchants in making informed decisions.
- Financial services institutions are relying on machine learning for risk management, but the threat landscape has grown exponentially in the age of generative AI.
- AI is arming companies to supercharge their defensive capabilities, emphasizing the importance of trust and security in financial transactions.
- AI has the potential to beat the market in trading, as seen in Permutable AI's LLM-based systematic trading platform.
- AI can help users make informed decisions, even in areas where they lack expertise, such as college basketball.
Sources
- Meet This Under-the-Radar AI IPO Stock Growing Its Revenue 737% @themotleyfool #stocks
- Why Google made a $32 billion bet on Wiz
- 3 key guidelines for a practical AI security strategy
- NIU launches AI digital marketing course
- Nowutalk AI Unveils Voice-First Sales Agent for Shopify
- Former Google engineer must face indictment for AI trade secret theft, DOJ argues | MLex | Specialist news and analysis on legal risk and regulation
- A Matter of Trust: How AI Is Reshaping Risk Assessment
- Permutable AI Beats the Market With LLM-based Trading Results Amid Global Turmoil
- ChatGPT helped me pick my March Madness bracket - I doubt I’ll win, but if I do I owe AI a chunk of that $1 million cash prize